Hotels undergo regular Capital Expenditure (CapEx) and Property Improvement Plan (PIP) cycles — these are brand-mandated updates required by Marriott, Hilton, IHG, etc., to maintain flag compliance and guest experience standards.
What BellTower does:
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Execute full-scope hotel renovations: guestrooms, corridors, lobbies, public spaces, and back-of-house.
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Manage FF&E (Furniture, Fixtures & Equipment) and OS&E (Operating Supplies & Equipment) installation.
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Work directly with ownership groups, brand representatives, and design teams to deliver on time and on budget, with minimal downtime.